AI null states at You.com
User problem:
The AI space is new for many users and has many limitations. It’s difficult for them to understand how it can be used to provide immediate value to them.
Solution:
From various user testing I did, I found that 2 patterns that were guiding users to submit more prompts to the AI but even more, they understood better the value it could give them. The concept below is a null state design that users would see their first time landing on the chat page.
- Users could gain various ideas for how they could use the AI.
- Concepts would be reinforced with imagery where appropriate.
- Suggestions would update regularly to be more personalized.
- This concept also supported our monetization efforts by explaining various AI modes and how they could be used.